Team

Uba, CEO Uba has 20 years’ experience working as a creative in the advertising industry in both London and Los Angeles (DMB&B, Saatchi & Saatchi, Chiat Day) for brands such as Coca-Cola, Chanel, Nike, Nissan, Toyota, IBM and Mars, as well as working directly to the big six studios in the film industry and in digital marketing, for many of the world’s leading brands.

Jerome LaCote, Creative Director A Visual and Experience Designer and Developer. Designed UX for award- winning video games for Rockstar Games, Activision and Disney.

Alex Newland, Creative Director Alex has been working across creative arts, film, event production and digital marketing technology for over 25 years. He has delivered awards and ground breaking campaigns for Honda, Sky, Argos, Adobe and most recently the world’s first tv commercial created by Artificial Intelligence, for Lexus.

Will Nutbrown, Chief Technical Officer
Will designed and developed the world’s first tv commercial created by Artificial Intelligence, for Lexus. As a multi-disciplined technologist he’s engineered award winning system architectures, integrating AR/VR, chatbots, gaming and personalised content. Will has created bespoke technology solutions for many top 100 brands including Warner Bros and Virgin.

IF Games Board Advisor,

Velocity Capital Advisors Ltd

TEAM

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